Formula 1 Qatar Grand Prix TV Promo Launched at Souq Waqif

Doha: The film "Where Hearts Are Racing" is a cinematic journey exploring the timeless human pursuit of speed through the lens of Qatari heritage and culture. The film celebrates speed as a universal force that unites people across generations, bridging Qatar's centuries-old traditions of camel racing, falconry, and equestrian mastery with the cutting-edge excitement of modern Formula 1.

According to Qatar News Agency, through poetic narration and striking imagery, the film draws a powerful connection between the grace and endurance of the past and the precision, innovation, and daring of today's motorsport. By honoring these echoes of tradition while showcasing modern performance, the film reflects a shared human spirit: bold, connected, and always in motion, fueled by imagination, excellence, and the relentless drive to push boundaries.

Fatima Al Qaedi, Marketing Manager at Lusail International Circuit, expressed that the promotional film beautifully captures Qatar's deep-rooted passion for racing and speed through a contemporary cinematic lens. It portrays the strong connection between Arab heritage and modernity, showcasing how speed has evolved from being a part of local culture into a universal language of ambition, determination, and excellence.

The film is part of Lusail International Circuit's preparations to host the Formula 1 Grand Prix, reaffirming its ongoing commitment to delivering exceptional experiences for fans and strengthening Qatar's presence on the global sports stage. The Qatar Grand Prix 2025 will take place at the Lusail International Circuit from November 28 to 30.