Mumbai: Visit Qatar has concluded its participation at Outbound Travel Mart (OTM) Mumbai 2026 - India's leading travel trade exhibition held from February 5 to 7 at the Jio World Convention Center in Mumbai.

According to Qatar News Agency, Visit Qatar's participation reinforced Qatar's positioning as a high-quality, well-connected tourism destination for Indian travelers, with a clear focus on trade engagement and sustained destination visibility. During OTM, Visit Qatar signed MOUs with the Travel Agents Association of India (TAAI), the Outbound Tour Operators Association of India (OTOAI), and ClearTrip. These agreements aim to enhance destination education, product visibility, and joint marketing initiatives, enabling Indian travel trade partners to more effectively package and promote Qatar across leisure, weddings, MICE, and premium travel categories.

Jassim Al Mahmoud, PR and Communications Director at Visit Qatar, emphasized India as a priority source market, highlighting the direct connectivity from over 13 Indian cities and the growing trend towards longer stays, repeat visits, and celebration travel. The focus is on converting stopovers into multi-night itineraries and positioning Qatar for leisure, MICE, and destination weddings.

The Visit Qatar pavilion at OTM featured 14 partners, including leading hotels and destination management companies in Qatar, alongside strategic partner Qatar Airways. This alliance demonstrated a unified approach to market engagement, allowing direct interaction with tour operators, travel agents, and industry decision-makers, underscoring the significance of India as a priority source market. This participation in OTM Mumbai 2026 is part of a broader program of market activity, following a targeted promotional roadshow across three Indian cities in January.

Visit Qatar showcased the country's strengths as an ideal destination across various segments, including family travel, weddings, meetings, incentives, conferences and exhibitions (MICE), and culinary experiences. The engagement strategy with trade partners focused on promoting Qatar as a standalone destination and encouraging longer stays, supported by strong air connectivity, geographic proximity, and streamlined access for Indian travelers.

Visit Qatar remains dedicated to enhancing its presence in key international markets through participation in major trade events such as OTM, fostering continued collaboration with travel professionals and supporting sustainable growth in visitor arrivals.